SALES AND MARKETING TRAINING

02-06-2020

SALES AND MARKETING TRAINING

“Sales and Marketing” was determined as a topic for our second training and first online organization. The training was held for 2 full days on June 2nd and 3rd , 2020 with participation of 43 representatives from 19 companies. It was imparted by Hakan Okay on the Zoom platform.

The training included detailed lectures on how to understand notions and distinct techniques of sales and marketing, identify customers, and how to apply SWOT, TOWS, PARETO and PESTLE analyses. These lectures were followed by information offered on the aims and objectives of the organization and techniques of effective presentation. The purpose of this training was to help our member companies to adapt more easily to the changing conditions of the market and to provide their sales representatives with more skills to respond to new expectations and behaviors of both corporate and individual customers. A Q&A session was held after the presentation.